Scratch Card Maker for Marketing Campaigns

Create custom digital scratch cards that increase customer engagement, capture first-party data, generate leads, and reward customers — without coding.

Illustrated scratch card revealing coins, a gift, and a prize

Why marketers use scratch cards

Scratch Cards for gamified marketing

Use branded digital scratch cards and scratch & win campaigns to capture leads, reward customers, increase engagement, and make every promotion more interactive.

Instant rewards

Deliver coupons, promo codes, loyalty points, or exclusive offers immediately after every scratch, giving customers an instant reason to participate.

High participation

Scratch & win gameplay takes only a few seconds to complete, making promotions simple, accessible, and attractive to a wider audience.

Generate leads

Collect registrations, email addresses, and first-party data before revealing prizes, discounts, or exclusive rewards to participants.

Product discovery

Reveal featured products, new collections, limited-time offers, or campaign messages beneath every scratch area during gameplay.

Increase conversions

Offer instant discounts, exclusive coupons, or personalized rewards that turn campaign participation into completed purchases.

Easy to launch

Create, customize, publish, and manage branded scratch card campaigns without coding, developers, or custom implementation.

Marketing Capabilities

Everything you need to launch interactive lifecycle campaigns

Turn every scratch card into a branded marketing campaign. Collect first-party data, distribute coupons and prizes, promote products, and connect every interaction to your CRM, loyalty program, and marketing automation tools.

First-party data

Build richer customer profiles

Collect registrations, marketing consent, customer preferences, coupon claims, and prize redemptions. Use this first-party data for better segmentation, personalization, and follow-up campaigns.

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Campaign registration form connected to a customer profile

Incentives

Reward participation automatically

Send coupons, vouchers, loyalty points, digital rewards, or prize draw entries automatically without manual work or additional tools.

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Rewards portal with a discount coupon, trophy, points, and play attempts

Branding

Build branded campaigns

Create custom scratch cards with your logo, brand colors, product images, backgrounds, messaging, prizes, and call-to-action buttons to match your marketing campaign and brand identity.

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Visual campaign editor customizing branded cards and a prize giveaway

Customer journey

Keep customers coming back

Connect scratch card campaigns to your CRM, email marketing, loyalty program, and automation tools to send personalized offers, recover abandoned carts, and bring customers back with new rewards.

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Personalized marketing messages across email, web, and mobile channels

Business use cases

Branded scratch cards for marketing and events

Use branded scratch cards for product launches, promotional campaigns, seasonal offers, lead generation, loyalty programs, and event activations.

Recover abandoned carts

Reconnect with shoppers using personalized scratch cards that reveal exclusive discounts, free shipping, or limited-time offers.

Welcome new customers

Turn first-time visitors into customers by offering instant coupons, welcome rewards, or bonus gifts in exchange for registration or email signup.

Product launches

Introduce new products with scratch-and-win campaigns that reveal launch discounts, early access, exclusive bundles, or limited-edition rewards.

Loyalty campaigns

Reward loyal customers with exclusive scratch cards that unlock bonus points, member-only offers, birthday rewards, or VIP discounts.

Seasonal promotions

Increase participation during Black Friday, holiday campaigns, back-to-school, or summer sales with instant prizes and limited-time rewards.

Lead generation

Collect registrations, email addresses, and marketing consent before customers reveal prizes, helping you build qualified first-party audiences.

Common questions

How do scratch card campaigns increase conversions?

Scratch card campaigns give customers an immediate reason to take action. Businesses use them to distribute coupons, recover abandoned carts, reward purchases, and motivate visitors to complete registrations or place an order.

What are scratch card campaigns used for?

Businesses use scratch card campaigns to distribute coupons, discounts, gift cards, loyalty rewards, and promotional offers. They are commonly used for lead generation, product launches, seasonal promotions, abandoned cart recovery, customer reactivation, and more.

What is a digital scratch card?

A digital scratch card is an interactive promotion that reveals a hidden reward, coupon, discount, or prize when customers scratch a virtual surface. Businesses use digital scratch cards to increase customer engagement, collect first-party data, and increase purchases.

Where can I publish a scratch card campaign?

Scratch card campaigns can be embedded on websites, landing pages, online stores, blogs, or shared through email, SMS, QR codes, and social media. They work across desktop and mobile devices without requiring users to install an app.

Can I customize my scratch card?

Yes. You can customize every scratch card with your logo, brand colors, product images, backgrounds, messaging, prizes, and call-to-action buttons to match your marketing campaign and brand identity.

Can I collect leads and first-party data with a digital scratch card?

Yes. Add registration forms before or after scratching to collect names, email addresses, marketing consent, custom fields, survey responses, and other first-party data that can be synced with your CRM and marketing tools.

Can scratch cards distribute different rewards?

Yes. Reward every participant or configure random winners. You can distribute discount codes, gift cards, coupons, loyalty points, free shipping, digital downloads, exclusive offers, or other prizes based on your campaign goals.

Do I need coding skills to create a scratch card?

No. Marketing teams can create, customize, publish, and optimize branded scratch card campaigns using a visual editor. Every part of the experience—from branding and prizes to forms and follow-up actions—can be managed without custom development.

Can I connect scratch cards with my marketing tools?

Yes. Connect your scratch card campaigns with your CRM, email marketing platform, automation tools, or analytics to sync customer data, trigger follow-up campaigns, and measure campaign performance.

Launch your branded scratch card today.

Create, customize, and launch branded scratch card campaigns that reward customers, capture first-party data, distribute personalized coupons, and turn every interaction into future sales and customer loyalty.